Revenue Generating Activities (RGAs)

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Speaker: Michele McDonough

Time: February 18, 2014


Revenue Generating Activities - Doing the things that produce revenue and not getting stuck in the ones that don't!

This DSWA Teleclass features Leader in sales, marketing, training and business development, Michele McDonough, and her insights into Revenue Generating Activities (RGAs).   Join us for this teleconference call as Michele discusses how to distinguish which business activities are contributing to your revenue and how to avoid getting stuck in the ones that don't! 

By participating on his teleclass you'll learn:

  • What is NOT producing income in your home-based business
  • WHY we do this
  • How to utilize time management and other valuable tools to create income

This live Teleconference call is open to all listeners at the time of the call. As a benefit of membership, DSWA Members can retrieve this call from the DSWA Members-only archives!

About Michele McDonough:

A corporate rainmaker in the areas of SALES, MARKETING, TRAINING & BUSINESS DEVELOPMENT with a successful track record in leadership positions with proven results with Fortune 100 companies, e-commerce ventures, direct selling and startup organizations operating in a wide range of consumer products with multinational experience and market intelligence. Michele resides in Southern California and has been in the direct selling industry (both party plan and MLM) for the last 30+ years. She has created new direct selling companies from concept to launch by personally recruiting the core group of distributors (founders). Field development and training is her specialty and focus…. which includes coaching and mentoring, as well as strategy planning for companies (and distributors) to reach their full potential.

She has worked with large corporations, start-ups and turnarounds/re-launches in all key areas of a direct selling/direct marketing business model. Also she has built companies in the initial stages in the areas of sales, marketing, PR, branding, training, operations and finance and also provides interim executive services to manage and execute projects. She designs and delivers programs and processes from strategy to concept to completion to drive business performance for long term growth and maximum ROI. Another area Michele delivers her unique talents is in developing global strategies and brand development/initiatives. Her clients range across North America as well as global. Michele is also very active in the non-profit world and has been a board member with a national charity called Project Cuddle for 12 years. Michele has also been a BIG SISTER for BIG SISTER/BIG BROTHERS for 6 years and also holds a city council position within her local community! To find out more, go to