What Google Is Thinking

Posted on December 12th, 2016 by Deb Bixler

So now you are blogging and you want to have your website show up on the first page of Google.

That is exactly what every blogger on the web wants….

I mean really, does anyone ever look at page 2 or for that matter page 102?

There are many variables that come into play in your site’s ability to land on the first page of the Google SERP. (Search Engine Results page)

Google is looking for the best match for the search term typed into the search bar.

What Is Google Thinking?

If we knew what Google was thinking it would be easy to show up on the first SERP and be one of the top ten websites.

When someone types a keyword phrase into the search bar, Google is thinking:

  • Which page on the whole world wide web provides the best match for what that searcher is looking for?
  • Which website is providing relevant value to the search terms?
  • What website is best communicating the topic?
  • How much authority does this website have?
  • Which writer has the most credibility?
  • Why should we believe this site?

Page # 1 Google

Google uses a constantly changing algorithm to decide who to serve up on page one. An algorithm is a defined set of instructions for computing a task using a sequence of instructions.

You need to tell Google what your page is about and show that it provides the best value in the form of relevant content to match what the searcher types into the search bar.

You also need to do this in such a way that it exceeds the other competitors.

Communication with Google is done through your content, meta tags, titles and descriptions. Writing good key words, titles and descriptions, combined with supportive content, is how you communicate value to Google.

Prove Credibility

In addition your website’s authority must be proven.

As mentioned above, many things come into play in the algorithm, such as history or volume of information on your site.

A website that has been on the web for 12 years has more authority or credibility than one that is up for 12 days.

Some of the things Google may be asking are:

  • Is the content unique?
  • How many other sites link into your site?
  • How connected is the site to the rest of the world wide web?
  • How much authority do the websites linking in have?
  • How often is the site updated?
  • How many people visit the site?
  • How long do they stay?

Only 10 Spots On The First Page Google

It does take effort to be on the first page of Google. After all, there are millions of websites and only 10 spots open on page one. Take the time to set yourself up for winning one of those front row seats!

I call it the SEO pie!

Content – Links – Activity

SEOPie

Nobody really knows what Google is thinking but when you write good content that has never appeared on another site in the same form, use your keywords and descriptions correctly, create relevant incoming links sites with authority that also bring traffic, then do that consistently forever most likely someday you WILL be on page one of Google for your search terms

Deb Is Not An SEO Expert

It takes 12 people to be an SEO expert but Deb Bixler, trained chef and party plan coach has learned a bit about the topic in her many years online!

Visit her website to learn more about connecting the web at the CashFlowShow.com.

About the Author

Deb Bixler is the 2011 DSWA Speaker Of The Year and the DSWA party plan adviser.

Visit her party plan training center for real action steps to grow your business: www.CreateACashFlowShow.com or learn more about hiring Deb as a speaker for your group at: DebBixler.com

717-751-2793