Coach Approach for Sales & Service

Live Webinar Series February 22, 2021 7:00 PM US Eastern - March 15, 2021 8:30 PM US EASTERN

Special Offers!

The first twenty registrants for this event will receive a BONUS 30-minute Discovery Coaching session with a DSWA Certified Coach!

Students who have completed Coach School Level 1 are eligible for 50% off the Coach Approach for Sales & Service. Enter promo code REFRESH during checkout to claim your discount!

Two payment options:

6-month Payment Plan
Select this option while checking out, just $170 per month!

Pay in Full to Receive $100 Off
Take $100 off by entering promo code COACH100 during checkout!

Course Description

When clients are engaged, they purchase with enthusiasm.  

Our 2021 & beyond consumers have a strong desire to communicate their ideas and prefer open dialogue.  They are accustomed to receiving an overflow of feedback in the form of comments, likes, loves, and shares.

In order to attract and retain loyal clients, service professionals will be called to apply coaching skills throughout the sales process.

The Coach Approach to Sales & Service transforms connections, builds relationships, engages the purchase, inspires enthusiastic referrals and strengthens brand loyalty.

This innovative program is based on the world-renowned Principle-Centered Coaching ® system, proven effective for more than twenty years. The curriculum has been designed and continues to be enhanced by sales and service experts, master coaches, executive coaches and sales professionals.

Throughout the series, you will have an opportunity to experience giving and receiving compassionate feedback, practice the coach approach to sales & service philosophies, and consistently interact with peer participants and facilitators.

The facilitators are committed to delivering the best mediums for sales training, e.g., in-classroom/virtual experiential learning, individual coaching, group coaching, mentorship, masterminds and opportunities to practice.

Results Our Students Have Experienced

  • Personal and team sales increased by 20 – 350% within 6 months.
  • Appointments and introductions to the business more than doubled within 3 months.
  • Individuals experienced a dramatic increase in leadership title advancement – 1 to 6 levels.

We understand that Coach Approach for Sales & Service is a large investment of time and money. We’re confident that you’ll see a return on your investment many times over. It’s a truly transformational experience!

Curriculum You’ll Receive

  • Coaching Principles
  • Five Core Coaching Skills
  • What is Coaching – The Difference Between Training & Coaching
  • Self-Coaching
  • Applying DiSC to Determine Behavioral Styles
  • Engaged & Engaging Communication
  • Empowering and Powerful Questions
  • Heart-Centered Listening
  • Compassionate Feedback
  • Agreed Action & Accountability
  • ICU Acknowledgement
  • Shifting Paradigms Using Distinctions
  • Strategic Communication – The 5-Minute Conversation
  • Raise EQ – Increase Results with Emotional Intelligence
  • Self-Coach Approach for Sales & Service

Webinar Schedule

US Eastern

All classes take place from 7:00 – 8:30 p.m. US Eastern

  • Feb 22
  • Feb 24
  • Mar 1
  • Mar 3
  • Mar 8
  • Mar 10
  • Mar 15

Upon registration you will receive instructions for joining the webinars, a DSWA Coach School Binder PDF, and a unique code to take your DISC Personality profile assessment!

Upon completion of the Series you will also gain access to our growing community in the DSWA Coach Excellence School Facebook Group where faculty and students share tips, coaching questions, and ask for suggestions.


Please contact the DSWA Coach Excellence® School Coordinator at who will be happy to assist you with any questions you may have.

Prior to registering, we encourage you to review the DSWA Coach Excellence School Policies.