Join the Direct Selling World Alliance Today!


The DSWA Way

The DSWA Way is being utilized by some of the world's biggest direct selling companies every day. Why? Because it works! When we learn how to unlock the inherent abilities and passion of each team member, we achieve greater sales, more effective sponsoring and drastic improvements in retention. Through discovering how to Coach and Lead, team members see dramatic growth in their relationships at home and in their business.

As a DSWA Member, you will receive instant access to guaranteed-issue group insurance offerings (medical, dental, vision, life, travel, etc.), Audio Trainings from CEO Nicki Keohohou and President Grace Keohohou, Articles, Teleclasses and much more!

More than that, the Direct Selling World Alliance is a community of individuals who respect your choice to own a direct selling business. We understand your challenges and have the answers and guidance that will empower you to take your business to new heights. Our LinkedIn Group and Facebook pages are quite active and waiting for you to jump in to the conversation!

Membership Benefits

  • Group Rates on Insurance

    Receive instant access to group rates on guaranteed-issue insurance including medical, dental, vision, life, travel, and more. We encourage you to explore all of the insurance products and rates available to DSWA Members.
  • Extensive Resource Library

    Use your computer, tablet or phone to access our library of previously recorded Audio Training, Teleclasses, and Articles.
  • Group Discounts

    Take advantage of DSWA group rates at OfficeMax, FedEx, and car rentals at Alamo, National, and Enterprise. Members also receive discounts on technology services such as the Deductr expense-tracking app, PointAcross personalized eMessages, and COA Network full-featured Voicemail services.
  • More Build It Big eBook

    New members will receive the best-selling More Build It Big eBook free!


  • "The old way of doing things in our business was based on telling people how to make sales, recruit and grow their volume. DSWA’s approach is to help people discover that the answers are already within them."

    — Deborah J.
  • "I have to honestly say that was the best training I have ever taken in my thirteen year career history! This is making my job so much easier and now I enjoy calling my downline."

    — Linda C.
  • "I've seldom seen an organization so dedicated to helping each other achieve so much. It is a real honor and privilege to be part of something so great and rewarding."

    — Beth J.
  • "I love the DSWA and feel I 'hit the jackpot' ever since I took my first DSWA training! The DSWA has changed my business and my life."

    — Bambi K.

Membership Options

After your complimentary first month is over, we offer three subscription options. Save when you select the 1 or 2-Year option!
Monthly Membership • $8.95 1-Year Membership • $89 2-Year Membership • $139